Job Description
Associate Director, Data Strategy and Technology U.S.
Unilever requires an effective data strategy to power the future of media, marketing, and commerce. As the Associate Director of Data Strategy and Technology, you will be a pivotal enterprise leader driving the design, implementation, and stewardship of Unilevers media and marketing data ecosystem. You will also lead Data Acquisition and Consumer Relationship Management (CRM), ensuring Unilever acquires and deploys data in the most efficient and effective ways possible to fuel media impact.
Key Responsibilities
- Enterprise Data Leadership
- Define and evolve Unilevers media and marketing data strategy across platforms, partners, and internal systems.
- Champion data governance principles to ensure quality, consistency, and compliance across all media and CRM data sources.
- Data Integration
- Lead the internal data workstream including taxonomy design, data onboarding, and integration with analytics and activation platforms.
- Collaborate with cross-functional teams (e.g., IT, Legal, Procurement) to ensure seamless execution.
- Media Strategy Enablement
- Build and evolve a holistic media strategy rooted in consumer insights with a focus on acquiring and deploying data efficiently and effectively.
- Architect data flows that support the new media model, enabling precision planning, buying, and measurement.
- Data Acquisition & CRM
- Own the strategy and execution of data acquisition across media, commerce, and consumer touchpoints.
- Manage partner relationships to ensure data access, quality, and alignment with Unilevers strategic goals.
- Negotiate data rights, usage terms, and integration protocols with external partners.
- Technology & Vendor Management
- Oversee relationships with media data and technology vendors, ensuring alignment to Unilevers strategic roadmap.
- Evaluate emerging solutions and maintain a bestinclass capabilities and data stack for media and commerce.
- Governance & Compliance
- Establish and maintain data governance frameworks, including access controls, benchmarking, audits, and direct consumer requests.
- Ensure compliance with US privacy regulations and Unilevers internal data policies.
Required Qualifications
- 8+ years of experience in media, marketing technology, or data strategy roles.
- Proven track record in building and managing enterprise data systems, preferably in CPG or retail media environments.
- Deep understanding of media measurement, targeting data, and advertising technology ecosystems (e.g., CDP, Clean Rooms).
- Experience with data governance frameworks and regulatory compliance (e.g., GDPR, CCPA).
- Strong stakeholder management and communication skills across technical and nontechnical audiences.
- Strategic thinker with a bias for action and execution.
- Collaborative leader who thrives in performancebased environments.
- Curious and creative problemsolver with a passion for data integrity and innovation.
- Comfortable navigating ambiguity and driving clarity across complex initiatives.
Compensation and Benefits
- Pay: $141,680 $212,520 annually, determined by skill set, experience and other business factors.
- Bonus: Position is bonus eligible.
- LongTerm Incentive (LTI): Position is LTI eligible.
- Benefits: Health insurance (including prescription drug, dental, and vision), retirement savings, life and disability insurance, parental leave, sick leave, paid vacation, holidays, and voluntary benefits. Details are provided upon hiring.
Unilever is an Equal Opportunity Employer. Veterans, persons with disabilities, and all applicants will receive fair and respectful consideration. For more information on your federal rights, see Know Your Rights: Workplace Discrimination is Illegal.
Employment is subject to verification of prescreening tests, which may include drug screening, background check, credit check, and DMV check. If you are a person with a disability in need of assistance during our recruitment process, contact NA.Accommodations@unilever.com.
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Job Tags
Full time,